Monday, July 31, 2006

What Is A Niche??

The Internet has been likened by many to the vast frontier faced by those who took to the wild west in search of gold. The enormity of its potential certainly draws many a gold seeker ... but just as the gold diggers of old had to stake their claim before digging for gold, so too must you. Online, it's called finding your niche.
Chances are, your online business idea has already been done. To death. Does this mean that the market is saturated and there is no room on board for you? No. Not by a long shot.


To be successful in an online business, you need to be the best. Now, that doesn't mean the best overall, or even the best in your general category. What it means is being the best in your specific category ... your niche.
If the niche you're interested in is already occupied, can you be better than the best in that niche? If so, go for it. If not, find another niche!
So, how exactly do you go about finding your niche?


Well a wise man once told me just find a good spot dig a hole an inch wide and a mile deep

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